So dig this:
Paul was at one of those wine tastings the other day where they cover up the names of the wines and everyone is surprised that their favorite wine was Two Buck Chuck, and then everyone has a good laugh…you know the type of gathering. But it turned out that everyone’s blind favorite was actually Fresno State wine! The crowd is aghast. It’s mutiny! Investment bakers start passing out left and right. How could a wine made by Fresno State and, more specifically, named after Fresno State (Tailgate Red? Hello!) have any cred in the wine tasting world?! So Paul (always scheming) comes up with a brilliant answer and posts it on his “Ideas Marketplace” website Premises Premises: Chateau Chien Taureau! Yes, Fresno State wine needs a spin doctor and Paul is the perfect candidate. I’m picturing a label with a bull dog in a beret, no?